There’s nothing like the color of a fine Oud.
We think that boring brown bottles limit your enjoyment of the finest essential oils by limiting your visual enjoyment of the oil. We thing the visual element is a vital part of experiencing a premium aromatic.
There is always a debate over what type of bottle is best for fine aromatics and essential oils. Strong forces in the industry favor the brown glass bottle as the final word in responsible bottling of essential oils and other aromatic extracts. But is this absolutely necessary and absolutely true?
For our purposes, we disagree. We think that the color and consistency of the contents are an essential part of the essential oil experience. The same applies to attars, perfumes, absolutes, and even some medicinals and skincare products. We think that when you invest in a one-of-a-kind premium natural aromatic, the color and texture are part of the experience and the full enjoyment of the product.
Color and texture provide pleasure, relieve curiosity, and impart relevant information about the unique product you have chosen. Color is a big part of what makes a fine botanical extract special and unique, even when compared to other extractions of the same plant.
We believe in full transparency - and a clear bottle that lets you see and enjoy exactly what’s inside.
The 2022 Aroma Sublime 2.5 ml bottle. We believe in full transparency - and a clear bottle that lets you see and enjoy exactly what’s inside.
Light damage? What about notorious “light damage” as a result of using transparent bottles?
The answer is easy. Yes, sunlight in particular will damage, degrade, or alter many essential oils and other botanical extracts. So keep your bottles somewhere dark. It’s that simple. Clear, brown, or otherwise, botanicals should be kept protected from light and temperature fluctuation as much as possible.
Old habits?
I suppose there may be the perception of convenience in the old habit of keeping your entire essential oil pharmacy out on you kitchen counter or even in a sunny window sill! This isn’t really good for your essential oils and other botanical extracts anyway, even if the bottle is brown.
You wouldn’t keep a fine wine or rare spirit in a sunny window? Even your ketchup, mustard, and mayonnaise are likely to receive the thoughtful protection of the cold, dark fridge! Why not give at least the same level of thought and care to your sumptuous collection of premium aromatics and essential oils?!
In short: Keep all your aromatics somewhere dark and temperature stable. And enjoy our transparent bottles with confidence!
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